At Essex Luxe Bedz Ltd, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard the information you provide when visiting our website or purchasing our products.

1. Who We Are

Essex Luxe Bedz Ltd

We are the data controller responsible for your personal data.

2. Personal Data We Collect

  • Identity Information: Name, email address, phone number.
  • Contact Information: Delivery address, billing address.
  • Payment Information: Payment card details or details required to process your order (processed securely via our payment provider).
  • Order Details: Products purchased, delivery instructions, and customer service interactions.
  • Website Usage Data: IP address, device information, browsing patterns, and cookies.

3. How We Use Your Personal Data

  • Process and fulfil your orders.
  • Respond to customer service queries via email, phone, or WhatsApp.
  • Provide delivery updates and related notifications.
  • Improve our website and services.
  • Comply with legal obligations.
  • Send marketing communications only if you have opted in.

4. Legal Basis for Processing Your Data

  • Contractual Necessity: To fulfil your order.
  • Legitimate Interests: To improve our website, services, and customer experience.
  • Consent: Where you opt in to receive marketing communications.

5. Sharing Your Personal Data

  • Delivery providers to ensure your order is delivered.
  • Payment processors to securely handle transactions.
  • IT and website service providers to maintain and improve our website.
  • Legal or regulatory authorities when required by law.

We never sell your personal data to third parties for marketing purposes.

6. Cookies

Our website uses cookies and similar tracking technologies to improve user experience. Cookies may be used for:

  • Essential site functionality.
  • Analytical purposes to monitor website performance.
  • Marketing and personalisation (with consent).

You can manage your cookie preferences in your browser settings.

7. Data Retention

We retain your personal data only as long as necessary to fulfil orders, provide customer support, comply with legal obligations, and resolve disputes. After this period, data is securely deleted or anonymised.

8. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate or incomplete data.
  • Request erasure of your data (subject to legal obligations).
  • Object to or restrict processing of your data.
  • Withdraw consent for marketing communications at any time.
  • Request data portability.

To exercise your rights, contact us at sales@essexluxebedz.co.uk.

9. Security

We implement appropriate technical and organisational measures to protect your personal data from loss, unauthorised access, disclosure, or destruction.

10. Children

Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal data from children.

11. Marketing Communications

We will only send marketing communications if you have opted in. You can unsubscribe at any time via the unsubscribe link in our emails or by contacting us directly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The most recent version will always be available on our website.

13. Contact Us